Market growth rate is an inadequate descriptor of overall industry attractiveness.

Name: Market growth rate is an inadequate descriptor of overall industry attractiveness.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Market growth rate is just one factor that contributes to industry attractiveness. Other factors such as competition, barriers to entry, regulatory environment, and customer demographics also play a role. Therefore, relying solely on market growth rate to determine industry attractiveness may lead to an incomplete analysis.

Market Growth Rate Is an Inadequate Descriptor of Overall Industry