Solved

When Advertising Dominates,the Idea Is To

Question 53

Multiple Choice

When advertising dominates,the idea is to:


A) sell products at a high price by creating a focused and limited demand.
B) encourage the customer to pull the product through the distribution channel.
C) reduce the importance of pull strategies in increasing a product's sale.
D) provide incentives and bonuses to salespeople to increase sales of a product.

Correct Answer:

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