The public transportation system in the Toronto area conducted a survey that revealed respondents could be assigned to one of four categories: (1) people who never used mass transit, (2) people who used mass transit in the past but not now, (3) people who used mass transit occasionally,and (4) people who used mass transit regularly.These groups have significantly different perceptions about transportation alternatives.Which type of segmentation is this?
A) demographic
B) benefit
C) aggregate
D) usage-rate
Correct Answer:
Verified
Q47: Which of the following proposes that a
Q60: Which type of segmentation do magazines such
Q62: Which of the following expressions or sayings
Q63: A 19-year-old college student might be a
Q64: Ever since Hunter got his new Shell
Q66: Five statistically distinct health segments in the
Q67: Karry-Lite,the manufacturer of lightweight suitcases with wheels,uses
Q68: The Grief Store sells keepsake urns,cremation urns,funeral
Q69: Reader's Digest magazine plans to send to
Q70: What is the term for a method
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents