What is the term for a method that clusters potential customers into neighbourhood lifestyle categories and is a combination of geographic,demographic,and lifestyle segmentation?
A)geodemographic segmentation
B)microsegmentation
C)socio-cultural segmentation
D)lifestyle segmentation

Question

Quizplus · Accepted Answer

The term for a method that clusters potential customers into neighbourhood lifestyle categories and is a combination of geographic, demographic, and lifestyle segmentation is geodemographic segmentation. It is considered a powerful segmentation tool that helps companies target their marketing efforts more effectively by combining socio-economic and lifestyle data with geographic information.

What Is the Term for a Method That Clusters Potential