Neutron Inc. is conducting a business analysis to determine which of the many newly developed apps should be released. To estimate sales, the company must ________.
A) conduct surveys of competitors
B) exclusively consider the government's opinions
C) consider the sales history of similar products
D) apply the PLC concept to industry sales
E) opt for business process reengineering

Question

Quizplus · Accepted Answer

To estimate sales, the company should consider the sales history of similar products. This will give an idea about the demand and market size for similar apps in the industry. Surveys of competitors and the government's opinions can be helpful in understanding the market and competition, but they are not the primary factor for estimating sales. Applying the Product Life Cycle (PLC) concept to industry sales and opting for business process reengineering are not directly related to estimating sales.