In the communication process,when a consumer goes to a store or makes a purchase,which of the following has occurred?
A) Source identification
B) Encoding
C) Transmission
D) Decoding
E) Action

Question

Quizplus · Accepted Answer

The correct choice is E - Action. When a consumer goes to a store or makes a purchase, it is the final step in the communication process where the message has been received, decoded, and the intended action has been taken. Source identification, encoding, and transmission are all earlier steps in the communication process that lead up to the consumer taking action.

In the Communication Process,when a Consumer Goes to a Store