Which of the following is an advantage of mail surveys?
A) High depth of response
B) Easy to estimate non-response biases
C) Broad geographic dispersion
D) Easy to reach all segments

Name: Which of the following is an advantage of mail surveys? A) High depth of response B) Easy to estimate non-response biases C) Broad geographic dispersion D) Easy to reach all segments
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Question

Which of the following is an advantage of mail surveys? 
A) High depth of response
B) Easy to estimate non-response biases
C) Broad geographic dispersion
D) Easy to reach all segments

Quizplus · Accepted Answer

One of the advantages of a mail survey is that it is has a broad geographic dispersion.

Which of the Following Is an Advantage of Mail Surveys