Del Monte Foods added tomatoes that were already diced and spiced to its line of canned tomato products.In which of the new product categories would diced and spiced canned tomatoes fall?
A) New-to-the-world products
B) New-to-the-firm products
C) Additions to existing product lines
D) Improvements and revisions of existing products

Question

Del Monte Foods added tomatoes that were already diced and spiced to its line of canned tomato products.In which of the new product categories would diced and spiced canned tomatoes fall? 
A) New-to-the-world products
B) New-to-the-firm products
C) Additions to existing product lines
D) Improvements and revisions of existing products

Quizplus · Accepted Answer

Authors C. Merle Crawford and Anthony DiBenedetto have developed a useful definition of new products based on different product categories. Additions to existing product lines are products that extend existing product lines to current markets.

Del Monte Foods Added Tomatoes That Were Already Diced and Spiced