In the Boston Consulting Group (BCG)portfolio analysis, products that are in low-growth markets could be called:
A)Stars or question marks
B)Question marks or dogs
C)Cash cows or dogs
D)Stars or cash cows
E)Cash cows or question marks

Question

Quizplus · Accepted Answer

In the BCG matrix, products in low-growth markets with high market share are called "cash cows," while those with low market share are referred to as "dogs." This categorization helps companies decide where to invest, develop, or divest.

In the Boston Consulting Group (BCG)portfolio Analysis, Products That Are