Which of the following statements describes a reason why American celebrities such as Brad Pitt,Meg Ryan,and Harrison Ford are used to promote products in Japan:
A) Few Japanese identify with the Western life style.
B) Japanese commercials emphasize substance rather than style and focus on the intellect.
C) Japanese commercials are much longer than ads in other countries so celebrities are needed to hold viewers' attention.
D) Japanese commercials average only 15 seconds,and popular Western celebrities help capture viewers' attention.
E) Western celebrities are not willing to endorse products in Japan.
Correct Answer:
Verified
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