Solved

Which of the Following Statements About Celebrity Endorsements Is True

Question 45

Multiple Choice

Which of the following statements about celebrity endorsements is true?


A) Consumers who are particularly knowledgeable about a product are less likely to be influenced by celebrity endorsements than consumers who have little or no product knowledge.
B) College-aged consumers are not influenced as significantly by celebrity endorsements as their parents are.
C) Teenage consumers respond best to ad with celebrity endorser,and the use of such endorsements is increasing rapidly.
D) Parodies of celebrity endorsers are completely ineffective with all target audiences.
E) All of the above statements about celebrity endorsements are true.

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Unlock this Answer For Free Now!

View this answer and more for free by performing one of the following actions

qr-code

Scan the QR code to install the App and get 2 free unlocks

upload documents

Unlock quizzes for free by uploading documents