Treating each customer separately and giving the perception that he or she is being treated as a unique segment by sending individualized communications is known as:

Question

Quizplus · Accepted Answer

One-on-one marketing involves treating each customer separately and giving the perception that he or she is being treated as a unique segment by sending individualized communications. This approach focuses on building long-term customer relationships and providing personalized solutions to their needs. It helps companies build strong brand loyalty and increase customer retention rates.

Treating Each Customer Separately and Giving the Perception That He