Suppose a stereo salesperson was hired by the store owner because he is about the same age as most shoppers in the store and is considered handsome.What influence tool did the owner have in mind when hiring this salesperson?

Question

Quizplus · Accepted Answer

The owner most likely hired the salesperson based on the principle of liking, as they hired someone who is "considered handsome" and is about the same age as most shoppers in the store. This indicates that the owner believes that customers will be more likely to buy from someone who they like or find attractive.

Suppose a Stereo Salesperson Was Hired by the Store Owner