According to the Federal Trade Commission (FTC), _____ exists if there is a misrepresentation, omission, or practice that is likely to mislead the consumer acting reasonably in the circumstances to the consumer's detriment.

Question

Quizplus · Accepted Answer

The definition given in the question matches the FTC's definition of deception. Puffery refers to exaggerated advertising claims that are subjective in nature and not intended to be taken literally. Affirmative disclosure and selective disclosure/retention relate to providing or withholding specific information to consumers, while deception is a broader concept that encompasses misrepresentations and omissions that can be misleading to consumers.

According to the Federal Trade Commission (FTC), _____ Exists If