Self-attribution theory states that consumers are motivated to act in accordance with their attitudes and behaviours.

Name: Self-attribution theory states that consumers are motivated to act in accordance with their attitudes and behaviours.
Brand: Quizplus
Rating: 4.8 (35 reviews)

Question

Quizplus · Accepted Answer

Self-attribution theory suggests that people infer their own attitudes and emotions by observing their behavior and the context in which it occurs, rather than being motivated to act in accordance with pre-existing attitudes.

Self-Attribution Theory States That Consumers Are Motivated to Act in Accordance