How can product mix width be defined?
A)as the number of different product categories found within an industry
B)as the average number of products within each product line in the company
C)as the average number of products offered by the company
D)as the number of different product lines an organization offers for sale

Question

Quizplus · Accepted Answer

Product mix width refers to the number of different product lines that a company offers for sale. It does not include the number of products within each line or the number of product categories within an industry.

How Can Product Mix Width Be Defined