Which of the following is NOT a characteristic that would slow the rate of adoption of new products?
A)product complexity
B)lack of opportunity to try out the product
C)high compatibility with existing products
D)lack of relative advantage over substitute products

Question

Quizplus · Accepted Answer

High compatibility with existing products actually accelerates the rate of adoption, as it makes it easier for consumers to incorporate the new product into their existing routines or practices. Product complexity, lack of opportunity to try out the product, and lack of relative advantage over substitute products are all characteristics that can slow the rate of adoption.

Which of the Following Is NOT a Characteristic That Would