During the preapproach, what does the salesperson do?

Name: During the preapproach, what does the salesperson do?
Brand: Quizplus
Rating: 4.9 (45 reviews)

Question

Quizplus · Accepted Answer

During the preapproach, the salesperson's main goal is to gather as much information as possible about the prospect's organization and its decision-makers in order to be better prepared for the sales presentation. Asking for referrals, creating point-of-purchase displays, and handling pricing objections are activities that typically occur later in the sales process.

During the Preapproach, What Does the Salesperson Do