What is the term for a determination of the customer's specific needs and wants and the range of options the customer has for satisfying them?

Question

Quizplus · Accepted Answer

The term for a determination of the customer's specific needs and wants and the range of options the customer has for satisfying them is needs assessment. This process involves identifying and prioritizing the customer's needs and preferences in order to provide customized solutions and experiences. This is an essential step in the sales process as it helps build trust, rapport, and engagement with the customer.

What Is the Term for a Determination of the Customer's