Bias usually enters sales force evaluations through:
A)Errors by the evaluator.
B)Database mistakes.
C)BARS benchmarking.
D)Defective behavioral/effectiveness ratios.

Question

Quizplus · Accepted Answer

Bias in sales force evaluations often occurs due to errors made by the evaluator, such as personal prejudices or subjective perceptions. This can result in inaccurate assessments of sales performance and unfair treatment of sales reps.

Bias Usually Enters Sales Force Evaluations Through