What will many firms develop to answer the question "Who is your target market, and how do you plan to reach them?"
A) a formal marketing priority list
B) a formal market vision statement
C) a formal marketing mix
D) a formal marketing plan

Question

Quizplus · Accepted Answer

Developing a formal marketing plan is the most suitable answer to the question of identifying target market and planning to reach them. A marketing plan outlines the specific strategies and tactics that will be employed to reach the target market, such as product positioning, pricing, promotion, and distribution. It also provides a framework for monitoring and measuring the success of these efforts. A formal marketing priority list, market vision statement, and marketing mix may be included in the marketing plan but are not the best choices as standalone answers to the given question.

What Will Many Firms Develop to Answer the Question "Who