When selling to an amiable, the salesperson should:
A)avoid establishing any long-term relationship.
B)stress the product's benefits in terms of its effect on the satisfaction of employees.
C)never guarantee a product's performance.
D)expect a quick purchase decision.
E)create a presentation that would appeal to a risk taker.

Question

Quizplus · Accepted Answer

Amiable personalities focus on maintaining relationships and creating a positive environment, so stressing the product's benefits in terms of employee satisfaction is likely to appeal to them. Avoiding long-term relationships (A), never guaranteeing performance (C), and expecting a quick purchase decision (D) may not align with their personality traits. Creating a presentation that appeals to risk-takers (E) may not be effective since amiable personalities value stability and security over taking risks.

When Selling to an Amiable, the Salesperson Should