Marketers that devote at least 50% of their time to advanced, customer-centric marketing processes and capabilities will achieve marketing return on investment (ROI) that is at least ____ greater than that of their peers, who lack such emphasis.
A) 10%
B) 20%
C) 30%
D) 40%
E) 50%

Question

Quizplus · Accepted Answer

According to a survey by Adobe and Econsultancy, marketers that devote at least 50% of their time to advanced, customer-centric marketing processes and capabilities achieve a marketing ROI that is at least 30% greater than that of their peers who lack such emphasis.

Marketers That Devote at Least 50% of Their Time to Advanced