Which of the following statements about cultural values is true?
A) In today's globalized market,cultural differences are negligible.
B) The values and beliefs of a society can affect its members' receptivity toward foreign products and services.
C) Cultural values are personal values and are only applicable on an individual level.
D) A highly ethnocentric culture will be extremely receptive to foreign products.
E) Cultural values have no effect on the market or consumer behavior.
Correct Answer:
Verified
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