Research has shown that the first thing people look at in a print ad is the:
A)illustrations.
B)visuals.
C)body copy.
D)subheads.
E)headline.

Name: Research has shown that the first thing people look at in a print ad is the: A)illustrations. B)visuals. C)body copy. D)subheads. E)headline.
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Question

Quizplus · Accepted Answer

Research has shown that the headline is the first thing people look at in a print ad. It is important for the headline to grab the reader's attention and draw them in to read the rest of the ad.

Research Has Shown That the First Thing People Look at in a Print