_____ refers to situations where the ad contains execution elements that are meaningful to consumers.
A)Animatic
B)Brand-to-consumer relevance
C)Storyboard
D)Ad-to-consumer relevance
E)Elaboration ad

Question

Quizplus · Accepted Answer

Ad-to-consumer relevance refers to the degree to which the ad's execution is meaningful and relevant to the target audience. It is important for ads to be relevant to consumers in order to capture their attention and increase the likelihood of persuasion.

_____ Refers to Situations Where the Ad Contains Execution Elements