_____ is the process by which individuals acquire the purchase and consumption knowledge and experience they apply to future related behavior.
A)Information search
B)Cognitive dissonance
C)Consumer learning
D)Selective comprehension
E)Alternative evaluation

Question

Quizplus · Accepted Answer

Consumer learning is the process by which individuals acquire the purchase and consumption knowledge and experience they apply to future related behavior. This learning can occur through direct experience, such as through trial and error or usage, or indirectly, such as through observing others or through communication and media. It is a critical component of consumer behavior, as it influences how individuals make purchasing decisions and interact with brands and products.

_____ Is the Process by Which Individuals Acquire the Purchase