Duncan Hines Brownie Mix has revised its packaging with the words "Real Hershey's Chocolate In the Mix" on its box. This is an example of
A)brand extension.
B)brand licensing.
C)family branding.
D)co-branding.
E)cohort branding.

Question

Quizplus · Accepted Answer

This is an example of co-branding as Duncan Hines is using Hershey's chocolate in its brownie mix and highlighting it on the packaging to add value to its product.

Duncan Hines Brownie Mix Has Revised Its Packaging with the Words