Market tests have several drawbacks such as ______.
A)They are costly to administer
B)They can be time-consuming
C)They could give an unrealistic picture of the product's potential
D)They may allow competitors to formulate a market response before full market introduction
E)All of theseMarket tests have several drawbacks:

Question

Quizplus · Accepted Answer

Market tests can be costly to administer and time-consuming, which may not be feasible for all companies. Additionally, the results of such tests could give an unrealistic picture of the product's potential since the conditions in the test environment may differ from the actual market environment. Moreover, market tests may allow competitors to formulate a market response before full market introduction, which could give them an advantage. Hence, all of the given options are drawbacks of market tests.

Market Tests Have Several Drawbacks Such as ______