________ are appropriate when a manager is selecting a target market.

Question

Quizplus · Accepted Answer

All of these are appropriate when a manager is selecting a target market. Buyer behavior analysis helps to understand the needs and wants of potential customers. Positioning analysis helps to identify the target market and develop a marketing strategy that will appeal to them. New product ideation helps to generate new product ideas that will meet the needs of the target market. Merchandising display assessment helps to ensure that products are displayed in a way that will appeal to the target market.

________ Are Appropriate When a Manager Is Selecting a Target