The manager of Gina's Groceries wanted to see how customers would react to some new displays.To collect this information she posted employees where they could see the display and had them record how long customers looked at it,whether they picked up the item,and if they took the item with them.She is collecting _______ data to solve her research problem.

Question

Quizplus · Accepted Answer

Observational data are the behavioral patterns among the population of interest. One of the most common uses of this type of research is in retailing. Retailers' watch how people move through a store, noting what aisles they go down and where they spend their time.

The Manager of Gina's Groceries Wanted to See How Customers