The concept of supply chain management and logistics is considered to be the ____________ of the marketing mix.

Name: The concept of supply chain management and logistics is considered to be the ____________ of the marketing mix.
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Question

Quizplus · Accepted Answer

Place has undergone tremendous change. Rather than just connoting the process of getting goods from Point A to Point B, firms now understand that sophisticated, integrated supply chain approaches are a crucial component of business success.

The Concept of Supply Chain Management and Logistics Is Considered