_____ lists are the house lists of other direct-mail advertisers and they can be rented with a wide variety of demographic breakdowns.

Name: _____ lists are the house lists of other direct-mail advertisers and they can be rented with a wide variety of demographic breakdowns.
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Question

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Direct-mail advertisers use three types of lists: house, mail-response, and compiled. Mail-response lists are the house lists of other direct-mail advertisers, and they can be rented with a wide variety of demographic breakdowns.

_____ Lists Are the House Lists of Other Direct-Mail Advertisers