In terms of innovations in magazine advertising,cosmetic manufacturers insert _____ samples of eye shadow,blush,lipstick,and other makeup that readers can try immediately.
A) pop-up
B) 3-D ad
C) gatefold
D) color strip
E) fragrance strip

Question

Quizplus · Accepted Answer

According to Ad Lab 13-B, cosmetics manufacturers insert color strip samples of eye shadow, blush, lipstick, and other makeup that readers can try immediately. Color strips are expensive to produce, but many advertisers think they are worth it.

In Terms of Innovations in Magazine Advertising,cosmetic Manufacturers Insert _____