Which of the following statements is true regarding the factors that gain consumers' attention?
A) All things equal, a consumer is more likely to pay attention to a weaker stimuli than to a stronger stimuli.
B) Contrasting stimuli are extremely ineffective in getting attention.
C) All else equal, smaller items garner more attention than larger ones.
D) In general, a moving object will get more attention than a stationary one.
E) Surprising stimuli are less likely to get consumers' attention.

Question

Quizplus · Accepted Answer

In general, a moving object will get more attention than a stationary one. This is because the movement creates a visual disruption that stands out in the environment, drawing attention to it.

Which of the Following Statements Is True Regarding the Factors