Which of the following actions is shaped by the effective application of learning theory within the marketing strategy context?
A)Repeat purchase behavior
B)Impulse buying behavior
C)Cognitive dissonance
D)Domino effect

Question

Quizplus · Accepted Answer

Repeat purchase behavior is shaped by the effective application of learning theory within the marketing strategy context. Learning theory suggests that repeated exposure to a product can result in a change in behavior, such as increased loyalty and repeat purchases. Marketers can utilize this theory by creating campaigns that encourage repeat purchases, such as loyalty programs, personalized recommendations, and follow-up communications. Impulse buying behavior is more related to emotional responses and situational factors rather than learning theory. Cognitive dissonance refers to the discomfort we feel when our beliefs and behaviors don't match up, and the domino effect is not a relevant concept in this context.

Which of the Following Actions Is Shaped by the Effective