Which of the following statements about the use of teaser advertising is true?
A) Teaser ads cannot be used to draw attention to and generate publicity for an upcoming advertising campaign.
B) Teaser ads do not work well because consumers really do not pay much attention to advertising.
C) Teaser ads are used by marketers to draw attention to upcoming advertising campaigns and generate interest and publicity for them.
D) Teaser ads usually offend consumers.
Correct Answer:
Verified
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