Which of the following provides the sender of an advertising message with a way of monitoring the effectiveness of the message?
A) Encoding mechanisms
B) Feedback
C) Noise filters
D) The channel

Question

Quizplus · Accepted Answer

Feedback provides the sender with a way of monitoring the effectiveness of the message by receiving responses from the receivers, which can help advertisers adjust and improve their messages for better results. Encoding mechanisms, noise filters, and the channel are components of the communication process but do not necessarily measure effectiveness.

Which of the Following Provides the Sender of an Advertising