The ________ is responsible for understanding the advertiser's marketing and promotional needs and interpreting them to agency personnel.

Name: The ________ is responsible for understanding the advertiser's marketing and promotional needs and interpreting them to agency personnel.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The account executive is typically the primary liaison between the client (advertiser) and the agency, and is responsible for understanding the client's needs and communicating them effectively to other agency personnel.

The ________ Is Responsible for Understanding the Advertiser's Marketing and Promotional