Which of the following is a disadvantage associated with advertising in magazines?
A) Lack of permanence
B) Lack of prestige
C) Lack of consumer receptivity to ads
D) Limited reach and frequency

Question

Quizplus · Accepted Answer

Compared to other forms of advertising, magazines have a limited reach and frequency because they have a more targeted audience and typically have a shorter lifespan compared to other forms of media. This makes it harder to achieve widespread exposure and saturation.

Which of the Following Is a Disadvantage Associated with Advertising