The purpose of the fifth screening,just before the final selection of markets,is to
A) look at the markets in terms of what and how the competition is doing.
B) determine that potential consumers can buy the product.
C) ensure that markets exist for the product.
D) analyze government involvement in trade.
Correct Answer:
Verified
Q87: A trade fair is
A) a more promotion-focused
Q88: An example of a political force of
Q89: Technical difficulties researchers in international markets may
Q90: A capturable segment is one that
A) can
Q91: When doing business in several countries,the two
Q93: Research in the local market by home-country
Q94: The social desirability bias is
A) the respondent's
Q95: Accessibility in a segment screening is that
Q96: Political stability and policy stability
A) are not
Q97: Segments need to be,among other traits,
A) definable,
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