The optimal solution for a company's market entry strategy is found in a careful equilibrium between standardization and adaptation.

Question

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Standardization refers to creating a standardized product or service offering that can be marketed and sold in the same way across different markets, while adaptation refers to customizing the product or service offering to meet the specific needs of each market. An optimal market entry strategy involves finding the balance between these two approaches, taking into consideration factors such as cultural differences, regulatory requirements, and local customer preferences.

The Optimal Solution for a Company's Market Entry Strategy Is