The speed with which buyers forget about a brand if advertising is NOT seen is called:

Name: The speed with which buyers forget about a brand if advertising is NOT seen is called:
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The speed with which buyers forget about a brand if advertising is NOT seen is referred to as the "forgetting rate." This measures the rate at which consumers forget about a brand if they are not consistently exposed to advertising or other marketing efforts. Thus, option D is the correct answer.

The Speed with Which Buyers Forget About a Brand If