Showing an ad copy to a panel of consumers and having them rate how they liked it,how much it drew their attention,and how attractive they thought it was is referred to as:

Name: Showing an ad copy to a panel of consumers and having them rate how they liked it,how much it drew their attention,and how attractive they thought it was is referred to as:
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Jury tests involve showing an ad to a panel of consumers who then rate it on various criteria such as likability, attention, and attractiveness.

Showing an Ad Copy to a Panel of Consumers and Having