One of the challenges in selling services is the notion of heterogeneity.Which of the following statements about the notion of heterogeneity is NOT true?
A) Each unit of service sold is most often not identical to other units.
B) It is difficult to judge the quality of the product pre-purchase.
C) Heterogeneity of services means the seller of services can standardize output.
D) Heterogeneity of services creates special opportunities for salespeople.
E) None of these choices are correct.
Correct Answer:
Verified
Q29: Anxious Ally doesn't know her requests for
Q30: A particular university in Canada decides to
Q31: Salespeople have been complaining to management about
Q32: Which of the following involve selling services
Q39: Which of the following are NOT attributes
Q62: When a purchase is made on a
Q78: Mary is working very hard to get
Q84: Products can be placed on a continuum
Q97: Unlike business firms, nonprofit organizations usually must
Q100: Which of the following statements about how
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents