Brand building
A)involves developing a promise that will create customer relationships
B)is strategies devised to capitalize on aspects of a brand to develop product offerings that add value for customers and drive business growth
C)entails decisions such as selecting a brand name and designing marks associated with the brand,such as a logo and colors
D)is made up of associations that a marketer aspires to project or communicate to its target market

Question

Quizplus · Accepted Answer

The Answer of Brand building
A)involves developing a promise that will create customer relationships
B)is strategies devised to capitalize on aspects of a brand to develop product offerings that add value for customers and drive business growth
C)entails decisions such as selecting a brand name and designing marks associated with the brand,such as a logo and colors
D)is made up of associations that a marketer aspires to project or communicate to its target market

Brand Building