Jad is an advertising manager for a new line of vitamins.He needs to research other competitors' current expenditures on advertising,so he looks into information from www.statista.com,which most likely contains
A) qualitative information.
B) primary data.
C) projective data.
D) advertising information.
E) secondary data.

Question

Quizplus · Accepted Answer

www.statista.com is a secondary data source, meaning that it provides information that has already been collected and analyzed by someone else, rather than primary data that Jad would collect himself. This means that the information he is accessing has already been gathered, such as competitors' current expenditures on advertising.

Jad Is an Advertising Manager for a New Line of Vitamins.He