It's important for global advertisers to perform research.

Question

Quizplus · Accepted Answer

Research is important for global advertisers because it helps them to understand different cultures, consumer behavior, and market trends in different countries. This information is necessary to create effective advertising campaigns and reach a global audience. Without research, there is a higher risk of making mistakes that can negatively impact the brand's reputation or result in a failed campaign. Therefore, it is essential for global advertisers to perform thorough research before launching any advertising efforts.

It's Important for Global Advertisers to Perform Research