Most "big box" retailers regularly move products from one aisle to another.They also put personal care products in the pharmacy area,many aisles away from the grocery products.They do this because consumers who spend more time walking through the store are likely to make
A) impulse purchases.
B) limited problem solving decisions.
C) extended problem solving decisions.
D) ritual consumption purchases.
E) affective alternative decisions.

Question

Quizplus · Accepted Answer

Retailers move products around in their stores to encourage consumers to spend more time in the store, which increases the likelihood of making impulse purchases.

Most "Big Box" Retailers Regularly Move Products from One Aisle