In order to effectively communicate value to target markets,marketers must first:
A) consider the cost of alternative media.
B) use the Internet.
C) redesign ads to meet media specifications.
D) understand their customers.
E) hire the right ad agency.

Question

Quizplus · Accepted Answer

Understanding the customers is crucial for effective communication of value. Marketers need to know their target audience’s needs, preferences, and behaviors in order to develop messaging that resonates with them. This can inform the selection of appropriate media channels and the design of ads that are tailored to the audience. Using the Internet or hiring the right ad agency may be useful tactics, but they are not sufficient without a deep understanding of the target market. Similarly, considering the cost of alternative media or redesigning ads may be relevant factors, but they are not the primary driver of effective communication of value.

In Order to Effectively Communicate Value to Target Markets,marketers Must